One of the coolest looking small cars out there is the new Volvo C30.
It has a hip and fresh style and you would think with gas prices the way they are, people would be lining up to snap us these little beauties.
Volvo C30 Review
But that is NOT the case in the USA.
One of our internal Ford Spies told us they are secretly shipping C30's back to Sweden because they can't make any inroads against BMW's MINI Cooper, 1-Series and Audi A3.
WHY is this really nice ride flopping here in your opinion?
WHAT did Volvo do wrong?
Could it be that since they have put so much emphasis in associating the brand with women, it's scared guys off because they think every Volvo is a 'chick car' now?
I personally like it but it looks like I'm in the minority
I'm sure they would like to get REAL customer feedback so they can avoid this again in the future.
p.s. Vic D. - TOLD you it would never get traction against the MINI and 1-Series.
It has a hip and fresh style and you would think with gas prices the way they are, people would be lining up to snap us these little beauties.
Volvo C30 Review
But that is NOT the case in the USA.
One of our internal Ford Spies told us they are secretly shipping C30's back to Sweden because they can't make any inroads against BMW's MINI Cooper, 1-Series and Audi A3.
WHY is this really nice ride flopping here in your opinion?
WHAT did Volvo do wrong?
Could it be that since they have put so much emphasis in associating the brand with women, it's scared guys off because they think every Volvo is a 'chick car' now?
I personally like it but it looks like I'm in the minority
I'm sure they would like to get REAL customer feedback so they can avoid this again in the future.
p.s. Vic D. - TOLD you it would never get traction against the MINI and 1-Series.
Vastaukset 3
Vanhimmat
BMW 1-sarja ja Mini Cooperko eivät muka ole "naisten autoja"??? ei hyvää päivää... mitä vielä, olut ei ole miesten juoma?
"Miesten miesten" autoja yhdysvalloissa, mutta vain ja ainoastaan jossakin Greenwitch Villagessa ja muissa Geijocommunityissä. Nokkelampi jo tajuaakin mistä yhdy.. anteeksi yhtye "Village people" on nimensä saanut...
Ongelma on se, etä Volvo on turvallinen konservatiiviauto itärannikon sivistyneille. Pikkuauto radikaalille nuorisolle ei vaan sovi brandiin ja se kusee pilssiin. Volvon ja Saabin tarut ovat loppu viidessä vuodessa ilman totaalista brändiremppaa ja malliston muutosta vähemmänkuluttaviin hybrideihin tms.